Cranston Public Library

Put your best brand story in front of 1+ billion users! One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools--including shoppable posts, devoted business profiles, and advanced analytics--and you have an unmissable opportunity to tell a gripping story that bonds you with your...

An essential guide for leaders who want to use social media to be "open" while maintaining control "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where...

"An essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online...

The first edition of Marketing to the Social Web has become one of the strongly backlisting titles on the hot topic of social media. Three new chapters, and additional updates to this 2nd edition will enable the book to stay relevant and compete with the slew of business books on social media and marketing that will be releasing in the next 12 months. New chapters cover: Facebook: The Google Killer This chapter will discuss how Facebook will monetize...

Argues that the growth of social networking and increased openness online is beneficial in the digital age and can lead to increased collaboration and changes in the way people organize, govern, teach, and learn.

This book relays the factual details of the invention of Facebook in 2004 through three different perspectives. The narrative provides multiple accounts of the event, and readers learn details through the point of view of a Harvard student, Harvard professor, and potential investor. The text offers opportunities to compare and contrast various perspectives while gathering and analyzing information about a modern event.

At a time when the news cycle turns on a tweet, journalism gets confused with opinion, and facts are treated as negotiable information, applying critical thinking skills to your social media consumption is more important than ever. Guy P. Harrison, an upbeat advocate of scientific literacy and positive skepticism, demonstrates how critical thinking can enhance the benefits of social media while giving users the skills to guard against its dangers. Social...

"Community Sites in the Global Citizens: Social Media series explores various aspects of community sites through the lenses of History, Geography, Civics, and Economics. Using the new C3 Framework for Social Studies Standards, students will develop questions about the text, and use evidence from a variety of sources in order to form conclusions. Data-focused backmatter is included, as well as a bibliography, glossary, and index"--

"From visionary tech entrepreneur Oliver Luckett and MIT Media Lab's Michael J. Casey, a groundbreaking, must-read theory of social media how it works, how it's changing human life, and how we can master it for good and for profit. In barely a decade, social media has positioned itself at the center of twenty-first century life. The combined power of platforms like Facebook, Twitter, Instagram, Snapchat, and Vine have helped topple dictators and turned...

From Randi Zuckerberg, social media and technology expert and former marketing executive at Facebook, comes a guide to understanding social media and technology and how they influence our lives online and off. Technology and social media have changed, enhanced, and complicated every facet of our lives--from how we interact with our friends to how we elect presidents, from how we manage our careers to how we support important causes, from how we find...